Base business
Local Directory Base
A foundation for curated local discovery products: directory, tracker and provider onboarding — ready to bespoke into a named digital brand.
Select this base, then customise the niche, brand and additions before production.
Factory Price £5,495
Specification
- Listing
- Base
- Business type
- Local directory foundation
- Operation
- Solo
- Premises
- Not required
- Staff
- Optional
- Revenue
- Mixed
- Typical customer
- Operators who want a finished local directory product before naming the market
- Startup requirement
- £1,500–£4,000
- Launch complexity
- Medium
- Scalability
- High
- Location
- Local
Built from this base
Businesses that started here, then added custom pieces and a finished brand.
- NearbyNow
Built on Local Directory Base, added NearbyNow brand identity, Repeat-use household tracker emphasis, Live Availability app, created NearbyNow.
What the business does
The base publishes a curated local directory and a household tracker. Providers are onboarded; featured listings fund the operator. Brand and live-status tools are added during bespoke.
How it makes money
- Resident browses or searches
- Saves a trusted provider
- Requests an introduction
- Provider fulfils work
- Relationship recorded
- Repeat use
primary
Featured listings
Providers pay for category presence.
secondary
Introduction fees
Where the category supports it.
additional
Household membership
Optional tracker features.
Commercial model
Factory modelling assumptions – not guaranteed performance.
Indicative average transaction
£49
Indicative gross margin
78%
Illustrative break-even
30–35 active featured providers
Operating capacity
One operator can manage a town-scale directory
Recurring revenue potential
Medium
Forecast preview
Directory models are sensitive to local sales effort and provider retention. The preview uses conservative featured-listing uptake.
Cyan revenue · steel costs · navy operating profit. Month 1–36.
What you receive
Commercial
- ✓ Business Model
- ✓ Service Structure
- ✓ Pricing Model
- ✓ Customer Profiles
- ✓ Market Positioning
- ✓ Competitor Framework
Planning
- ✓ Business Plan
- ✓ Financial Forecast
- ✓ Startup Cost Model
- ✓ Break-Even Model
- ✓ Launch Plan
Brand
- ✓ Business Identity
- ✓ Logo
- ✓ Colour System
- ✓ Typography
- ✓ Brand Assets
Digital
- ✓ Website
- ✓ Domain Setup
- ✓ Business Email Structure
- ✓ Analytics
Sales
- ✓ CRM
- ✓ Enquiry Pipeline
- ✓ Quote Process
- ✓ Customer Onboarding
Operations
- ✓ SOP Pack
- ✓ Process Maps
- ✓ Customer Documents
- ✓ Quality Controls
Marketing
- ✓ Launch Marketing Framework
- ✓ Social Templates
- ✓ Core Website SEO Structure
- ✓ Review Process
See the business
Directory product
Category navigation and saved providers.
Available options
Base: Local Directory Base £5,495
- Marketing Pro +£750
- Lead Generation +£495
- Company Setup +£350
- Factory Support +£95/month
- Customisation
From Factory to launch
1
Choose a base
2
Customise additions and brand
3
Provide activation details
4
Business Factory configures your build
5
Review and approve
6
Launch
You are selecting a foundation to customise, not commissioning an undefined project.